Barrett-Jackson Show
Swisstrax will be the official flooring of Barrett-Jackson’s 2025 events, providing over 100,000 square feet of modular flooring nationwide. Known for the Ribtrax tile system, Swisstrax will once again be featured in the iconic 5,000-square-foot Staging Lanes, where every vehicle crosses before heading to the auction block. This highly visible area is where bidders take final looks and TV personalities provide in-depth commentary. Recognized as a centerpiece of the auction experience, Swisstrax tiles will also appear in memorabilia tents, VIP areas, future auction showcases, and the Barrett-Jackson Collection Showroom in Scottsdale, AZ.
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Barrett Jackson Chooses Swisstrax for Event Floor
Why Swisstrax Was Chosen as the Floor Provider for Barrett-Jackson
For over 50 years, enthusiasts from all over the world have flocked to Barrett-Jackson, the World's Greatest Collector Car Auctions™. Widely regarded as a barometer of the collector car industry, these auctions have evolved over the years into world-class automotive lifestyle events where thousands of the world’s most sought-after, unique and valuable automobiles cross the block in front of a global audience.
Swisstrax garage tiles offer superior durability, resisting common epoxy issues such as peeling, hot-tire pickup, and scuffing, while supporting up to 60,000 lbs of rollover weight. Built to last a lifetime, these tiles are backed by a limited lifetime warranty and can be easily replaced or reconfigured without the fading, chipping, or peeling typical of epoxy coatings.
The lifetime cost of Swisstrax is significantly lower than epoxy due to its durability and longevity, and the tiles can even move with you to a new home.
Barrett-Jackson and Swisstrax Announce Exclusive Partnership
We are thrilled to announce a continuation of our partnership that promises to promote luxury and sophistication in automotive spaces. Barrett-Jackson, renowned as The World's Greatest Collector Car Auctions®, and Swisstrax, recognized as The World's Finest Modular Garage Flooring™, are officially joining forces in an exclusive collaboration that will continue to elevate the automotive experience for all guests, car enthusiasts and garage owners alike.
See What Others Are Saying
I made the switch to Swisstrax from Epoxy flooring after I almost severely injured myself from slipping on some tire shine residue that was left on my epoxy floor. I detail vehicles as a side hustle and have found by switching to the Swisstrax Pro tiles, the ground is not slippery.
Mike
It was a no brainer for me to install Swisstrax. I actually decided not to apply epoxy in my garage because I primarily use my garage as an auto detailing studio. My Swisstrax flooring is an outstanding product and has garnered for me numerous compliments from my neighbors and customers. Thank you, Swisstrax!!
Jesse
Once we installed the Swisstrax tiles we could not believe the transformation of our garage. We are thrilled with our new floor!
Jim
Using Swisstrax throughout the sponsor pavilion as well as the Barrett Jackson staging lines has really elevated the presence of these areas. We used to use carpet but the Swisstrax tiles have proven to be the best flooring option, hands down! They look great and hold up perfectly show after show!
Craig Jackson, CEO Barrett Jackson Auction Company
At every Barrett-Jackson event, it is our goal to raise the bar of our customer experience from the event before. For years, many of the most attractive displays at our events have used Swisstrax Flooring. To create an unforgettable first impression during our 50th anniversary celebration at the 2022 Scottsdale Auction, we decided to outfit our 40,000 square foot entrance tent from end to end with Swisstrax. This consistent look of the floor impressed our attendees and helped showcase our sponsors’ products perfectly.
Peter Lubell, Vice President of Corporate Partnerships, Barrett-Jackson
Transform Your Floor
The Ribtrax Pro is larger, thicker and more durable than other garage flooring options in the market. With its unique design, dirt can fall right through the surface, leaving you with a clean-looking garage floor. When it comes time to clean your floor, the channeling system hidden underneath the tile allows you to spray the dirt right out your garage door. It’s truly the best in performance and the reason why it is the preferred choice by Barrett-Jackson and many other auto brands.
All Things Garage Flooring
We know garage flooring. With over 25 years in the industry we've collected a vast knowledge of designing, maintaining, and creating one-of-kind garages. Browse our collection of garage information to learn more about Swisstrax garage tiles and alternative garage flooring options.
Barrett Jackson Auction
DIY Live Pavilion